Past events include:

Webinar: How To Deliver Successful Public Relations Programs

Taking a brand and making it digestible, distributable and relevant to media is a challenging task. Mercury Labs’ free 60-minute webinar will show how to effectively create public relations programs that help your company build a buzz quickly and effectively.

This is what we’ll cover in the webinar:

1) Media Relations - How to effectively and consistently maintain a brand presence in the media by creating a media relations program that incorporates both timely news and evergreen story opportunities.

2) Customer Evangelists – How to develop and implement a successful program that turns customers into brand ambassadors through success stories, testimonials and more.

3) Social Media – How to get the attention of bloggers and influencers who can help increase exposure directly with your target audience.

Whether your goal is to launch a new product, build your brand, create a press release schedule or stay in better contact with your consumers and customers, this webinar will help build public relations programs that will reach your objectives.

Sign up today! See what these public relations programs can do for your company.

Title: Building the Buzz: How to Deliver Successful Public Relations Programs
Date: Wednesday, November 17th, 2010 Time: 1:00 PM - 2:00 PM CDT

AdSaint Old Spice Event

If you haven’t seen the Old Spice ads featuring Isaiah Mustafa then we take it you have been living in the hills of Guam. This highly successful campaign was derived from the minds at Wieden+Kennedy.

Guess what? AdSaint will be hosting an event that will feature Eric Baldwin, one of the creative directors behind the Old Spice campaign, on Wednesday, September 29th 2010 at 6:30pm. Baldwin currently serves as creative director for Old Spice and Electronic Arts. His recent work on EA earned him honors at Cannes and many others, while Old Spice earned the 2010 Cannes Film Grand Prix for “Smell Like a Man, Man,” as well as an Emmy.

AdSaint is elated host this event at Mercury Labs; here are the “deets….”

Who: Eric Baldwin
What: Creative Director @Wieden+Kennedy
When: Wednesday, September 29th 2010
Where: Mercury Labs 3118 Locust, St. Louis, MO 63103
Why: Why not?

Webinar: How To Create Successful High Tech Public Relations Programs

Taking a complicated technology message and making it digestible and relevant to analysts, media, customers and prospect can be daunting even for a seasoned public relations professional. Mercury Labs’ free 60-minute webinar will show how to effectively create public relations programs for your technology company.

This is what we’ll cover in the webinar: 

1) Media Relations - How to effectively and consistently maintain a brand presence in the media by creating a media relations program that incorporates trade publications, product reviews and social media. 

2) Customers– How to develop and implement a successful program that turns customers into brand ambassadors through success stories, analyst relations, awards programs and more. 

3) Tradeshow Outreach – How to support industry conferences through press announcements, on-site media outreach and building a speaker’s bureau program.

Whether your goal is to launch a new product, build your brand, create a press release schedule or stay in better contact with your customers, this webinar will help build technology public relations programs that will reach your objectives. 

Title: How To Create Successful High Tech Public Relations Programs 

Date: Tuesday, September 28, 2010
Time: 1:00 PM - 2:00 PM CDT